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WNBA Visibility, Media Narratives & Coaching Careers Listen To Black Women S6 E3
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On the latest episode of Listen to Black Women, Jessie Woo and Lore’l continue the conversation about women’s sports and how the media shapes the narrative. Joined by Ty Young of the WNBA, sports journalist Janerika Owens, and BOSSIP editor Dani Canada, they explore the business and culture of women’s sports, including WNBA controversy, equal pay for athletes, and coaching opportunities for men versus women.

Source: Group House Media

WNBA Evolution

Reporting from courtside, Janerika has watched the WNBA evolve and reach new fans over the years. “I definitely feel like, maybe five years ago, the WNBA wasn’t what it is now,” she says. “I feel like Angel Reese and Caitlin Clark both have put on the younger generation.”

Ty agrees that the star players’ rivalry—a media narrative that sparked during a 2023 NCAA championship game—heated up viewership for women’s basketball. “Watching the game, and that back and forth between the two, it brought everyone in—not just the women, but the men as well,” Ty says. “I feel like that’s vital in sports. You want a little banter, you want a little back and forth … as long as they’re not fighting. Sometimes I feel like the refs try to stop it a little too soon. That’s what the people want to see.”

Still, the former WNBA athlete notes, increased media coverage isn’t always positive when clickbait storylines are the main thing driving people’s attention to the league. “I think that’s one of the issues when it comes to women’s sports,” Ty says. “The promotion we get is when something is viral, like a big moment.” Fan support and WNBA media coverage remain inconsistent—and positive stories tend to get less attention.

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The post Watch ‘Listen to Black Women’ S6, Ep. 4 Part 2: Jessie Woo & Lore’l Explore Sports Media, Fake Rivalries & The Gender Gap appeared first on MadameNoire.

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Categories Business News Sports

Tags Black black women sports Explore Fake Gap Gender Jessie jessie woo Listen listen to black women Lorel Media Part Rivalries sports ty young Watch Women Woo