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Consumer Reports Reveal Instacart Uses AI To Charge Different Prices For Same Grocery Items; Up to 23% More for Some Shoppers!
A new Consumer Reports investigation revealed that Instacart has been running AI-assisted pricing experiments across several major grocery chains, and the results are wild!
Investigators found that shoppers sometimes saw prices up to 23% higher for the exact same product. Major retailers affected include Costco, Kroger, Safeway, Sprouts, and Albertsons.
Consumer Reports’ Derek Kravitz…
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